Bisnode / Discover a larger domestic market.
We have a lot in common with our Nordic neighbours. But there are differences, in for example how we communicate and how me make decisions.
When Bisnode wanted decision makers in the Nordics to learn about their new Nordic offering, we were inspired by the British linguist and expert in intercultural communication – Richard D. Lewis. Because in order to make smart business decisions, you need valuable insights. Maybe these can be helpful in your next business meeting?
Booklet: (Distributed in airplane lunch boxes on weekday flights across Scandinavia)
Digital Display: (Arlanda Express)
More work for Bisnode: